Merry Makins 

A logo and simple packaging system for a Northern Arizona jewelry designer.

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BEFORE The client was using a native American symbol to brand her work, but her esthetic was more Victorian in appearance.

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AFTER A stylized butterfly was chosen as the final mark. A 5 X 7-inch postcard (below) was designed to serve as a simple packaging system which the client could trim out as needed for shows and sales in local shops.

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The client was shown several additional color palettes to match the seasons (above). A second postcard was printed in the Spring for a round of colorful hang tags (below).

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